Posts Tagged ‘becoming a spokes model’

How to Become a Promotional Model

April 18, 2011

Are you interested in becoming a promotional spokes model?  Are you a people person, a natural charmer, a bubbly personality?  If you answered yes to any of these descriptions, then becoming a promotional spoke person might be the perfect fit for you!

As a casting agent for Sweet Deal, I’ve been asked by numerous guys and girls how to break into the promotional modeling industry.  They see photos of all our fun marketing events and wonder how they can get involved too.  I always tell them that being a promotional spokes model is perfect for people who want control of their schedule as they can take jobs as they come up.  You’ll have the opportunity to work at amazing sporting events, bar promotions, street festivals, and more!

But of course, the promotional industry isn’t for everyone.  You must be committed, reliable, unafraid of approaching strangers, and articulate in conversing with others.  Actors are perfect spokes people, but I’ve also worked with nursing students, insurance brokers and flight attendants who were just as skilled at working with people.  Above all, the ability to communicate professionally and with enthusiasm is the necessary spokes model trait.

But how and where do you start trying to get work in the event marketing world?  Begin with photos.  Every promotional agency will request to see a headshot and full length photo of you.  No glamour shots please!! Natural or candid pictures that reveal your personality are the best.  Next, put together a skill resume that best illustrates your effectiveness in working and connecting with people, as that is what promotions are all about!  If you’ve already done promotional work, make sure to list the agency you worked with, the program you worked on and the role you played.

Next, research promotional agencies in your city.  There are many agencies that specialize in certain types of work, so make sure to look through their websites to see if it is a right fit for you.  Here at Sweet Deal, we are a one-stop-shop for every type of promotions & events: in-store demo campaigns, private parties, charity poker tournaments, bar promotions, street teams, etc.  You name, Sweet Deal does it!  Take a peek through our facebook and website galleries so you can see what else our Sweet Deal models are up to.  Keep up to date with us on Facebook to hear about our castings that take place nationwide every month!

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